Digital & Technology:
Website AI Readiness Assessment
We Build AI-Ready Websites That Work
Your customers don’t just browse anymore. They search, ask, tap, speak, and expect. Their first impression isn’t made on your homepage it’s made by an AI deciding whether your brand is worth showing. That means you're not even in the running if your content isn’t structured correctly, your pages are gated off from crawlers, and your metadata is missing or messy.
Google AI Overviews have reduced click-through rates by up to 45% for top-ranking publishers.
Publishers report major declines in organic traffic when their content is summarised directly on the search results page.
📌 Source: Semrush AI Overviews Study: What 2025 SEO Data Tells Us About Google’s Search Shift
Check your website:
AI Readiness Checker
Important Note: Readiness goes deeper. Organisations must shift from having a digital presence to actively engaging in the AI landscape. This involves structuring your website, data, and brand messages for humans and AI models to analyse, recommend, and present your offerings to potential customers, partners, or investors. Businesses that thrive will communicate effectively with AI instead of merely reacting.
AI Overviews are on the rise
In March 2025, 13.14% of all queries triggered AI Overviews, an increase from 6.49% in January 2025.
Informational content is most likely to trigger AI Overviews
88.1% of queries that lead to an AI Overview are informational in nature.
Zero-clicks!
On average, keywords that trigger AI Overviews show higher zero-click behavior—likely due to their informational nature. But our same-keyword analysis shows zero-click rates actually declined slightly after AI Overviews were introduced.