
Leading Experts
Digital, AI, Cybersecurity, E-Commerce
We make.
The Impossible.
At Digital Discovery Group, we don’t just talk digital, we fix it, scale it, and make it work for your business. Founded by Nigel Price, a retail transformation leader with over two decades of experience, we exist to help retailers, brands, and service businesses unlock growth online.
Popular Services
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Artificial Intelligence
I help you select the right tools to streamline your work, enhance customer experience, and grow your business. Whether you're developing eCommerce solutions, automating tasks, or improving order management, I'll ensure everything runs smoothly and scales with your growth without clunky systems or quick fixes.
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Websites
You can rely on clear and transparent communication from the initial concept to the final launch. My approach prioritises usability, ensuring that visitors have an intuitive experience. Let’s collaborate to create a website that truly reflects your brand and resonates with your audience.
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Cybersecurity
Protect your business without the hassle of running in-house teams. We work alongside your IT or act as your independent security partner, providing expert advice that’s always aligned to your goals. Our tailored approach strengthens your defences and simplifies compliance, keeping you ahead in today’s fast-changing digital world.
Helping Your Business Grow
At Digital Discovery Group, we provide exceptional results without relying on outsourcing. With over 20 years of practical experience in e-commerce, retail, and digital technology, our emphasis extends beyond just launching a website; we aim to establish a technology partnership to enhance your online presence.
We turn the impossible into reality! We create modern, mobile-friendly websites on reliable platforms, including Shopify, Wix, WordPress, and Squarespace. Our hassle-free approach means we take care of everything—from platform selection and design to content creation, email setup, strategy, and marketing. We are your one-stop shop for all your online needs.
Our websites are fast, secure, and optimised to help your business thrive online, going beyond just visually appealing designs. Whether you're an established professional or an emerging brand, we build sites that genuinely reflect your reputation and operate smoothly, relieving you of the stress of constant technical issues.
Current Projects
New: Check If Your Website Is AI-Ready
We have created an intuitive and custom tool to evaluate your website's accessibility for different AI systems, including ChatGPT, Claude, Perplexity, and Google Gemini. Our tool carefully scans your site to check whether these AI crawlers encounter any restrictions or blocks when accessing your content. This is vital because how AI crawlers view your website shapes the future of search and your online presence.
Portfolio
AI Automation
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Every breakthrough starts with an idea, a problem, or a moment of inspiration. Whether you're launching something new or improving what you've already created, AI is the partner that transforms ambition into action.
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Create content, code, designs, and ideas at scale. From marketing assets to product prototypes, generative AI turns imagination into output.
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Anticipate customer needs, optimise decisions, and forecast trends. It’s like having a crystal ball — powered by your data.
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AI that acts independently, handles multi-step tasks, and drives outcomes freeing you from the day-to-day grind so you can lead the big picture.
From the Blog
Discovery Podcast
On all major platforms:
Listen:
In each episode, we will speak with experts from the retail and technology sectors to learn about how AI and other technologies are being utilised to enhance the discovery of brands, products, marketplaces, and more. We will also discuss the challenges and opportunities that Digital Transformation and AI present for the industry, and how they can best prepare for the future of retail.
This past week, I ditched Google Search and relied solely on AI-powered tools like Grok 4 and ChatGPT. What happened next was transformative. Gone was the frustration of endless tabs and irrelevant links; instead, I received precise, contextual, and insightful answers instantly. Not only did I reclaim valuable time, but my reliance on browsers diminished dramatically. Retailers, take note: your customers are already embracing AI-driven interactions. It’s time your digital strategies caught up.